Our team — low GI in practice

ModernBalance founder Emily Hartwell in the kitchen

From the founder

“I built ModernBalance because everyday life needs structure — not rules.”

We started in 2017 with a small kitchen and a simple idea: meals that fit the rhythm of the day and help when the week is running away from you.

Today we work with nutritionists, local kitchens and delivery partners across London, Manchester, Birmingham and Edinburgh — with UK-wide delivery. Our philosophy has not changed: food should be enjoyable, practical and part of everyday life, without pressure or overblown promises.

— Emily Hartwell, founder

What we believe

Four principles that guide our kitchens, nutrition team and support.

— 01

Consistency first

We do not chase quick fixes. We build a rhythm you can keep and that fits your life.

— 02

Seasonal & British produce

We favour seasonal UK ingredients. Vegetables, pulses, fish and whole grains sit at the centre.

— 03

Clear recipes

Partner kitchens follow clear recipes with ingredients, preparation and portions defined upfront.

— 04

Responsible communication

We talk about routine and balance — not guaranteed outcomes. For health concerns, speak to a qualified professional.

The team that organises your week

Nutritionists shape the framework, chefs evolve the recipes and logistics make sure meals arrive on time.

Founder & CEO

Emily Hartwell

Entrepreneur with long experience in food service. Leads strategy and ModernBalance’s partner network across the UK.

Lead nutritionist

James Morrison

Responsible for programme structure, initial assessment and tailoring plans to client needs.

Head chef, recipe development

Sophie Clarke

Turns nutrition guidance into practical, tasty recipes. Coordinates weekly menus with partner kitchens.

Logistics lead

George Fletcher

Coordinates the delivery chain and transport partners so meals arrive on schedule UK-wide.

Nutritionist

Sarah Bennett

Specialises in family meal routines. Helps evolve our balanced everyday programme.

Customer support

David Hughes

First point of contact at assessment. Answers questions about orders, deliveries and plan changes.

Our story — 9 years

From a small start to a network of partner kitchens. Key milestones, honestly told.

2017

The first kitchen

We opened a small kitchen in London and began weekly menus for people who wanted less stress mid-week.

2019

The nutrition team grows

Menus gained a steadier structure and a clearer personalisation process.

2021

Expanding partnerships

Our kitchen and delivery network grew into Manchester, Birmingham and Edinburgh.

2023

Better organisation

We improved our tools for menus, orders and partner coordination.

2025

New programmes

We launched options for active days and gentler choices for those who want simplicity.

2026

Today

Thousands of people use our weekly menus. We keep improving the experience with clients and kitchens.

A small team that became a network — with steadier days in mind.